Key Responsibilities:
Spread design, selecting photography, pre-production for photoshoot of CEO, building re-touching documents
Spread design, selecting photography, pre-production for photoshoot of CEO, building re-touching documents
As Ricoh sought to re-emerge in the marketplace through a major re-positioning initiative. I worked directly with the creative director to conceptualize the campaign, as well as create the initial deliverables that would inform the direction for several others to be completed by various other parties and vendors. I provided lead art direction and design on this brochure piece which served as a key-component of the launch campaign with several thousand copies printed and distributed. Work completed while employed by The Mixx, work contracted under the collective agency, Titanium Worldwide.